Images courtesy Bansuri Foundation
Alicon Group, a global consortium of engineering and design companies has engaged in CSR activities through the Bansuri Foundation since 2010. The Bansuri Foundation has worked with various NGOs in the sectors of healthcare, education, women’s empowerment, livelihoods and the environment.
Bansuri approached us to work on the content for these projects. Their requirement was that the web content should enlighten a reader regarding what they do, encourage CEOs to support the foundation, and enable NGOs approach them.
With the team, we developed a structure that would showcase any project irrespective of its scale or sector. At the same time it had to explain Bansuri’s unique contribution in each. We also had to showcase the social work programs that Bansuri develops in-house. Bansuri works closely with other NGOs, and the challenge was to clearly convey Bansuri’s role and support in an understated manner.
Client: Bansuri Foundation
Design: Bansuri Foundation
Role: Research, Verbal Strategy, Website Content
Duration: April 2015 onwards
Bansuri approached us to work on the content for these projects. Their requirement was that the web content should enlighten a reader regarding what they do, encourage CEOs to support the foundation, and enable NGOs approach them.
With the team, we developed a structure that would showcase any project irrespective of its scale or sector. At the same time it had to explain Bansuri’s unique contribution in each. We also had to showcase the social work programs that Bansuri develops in-house. Bansuri works closely with other NGOs, and the challenge was to clearly convey Bansuri’s role and support in an understated manner.
Client: Bansuri Foundation
Design: Bansuri Foundation
Role: Research, Verbal Strategy, Website Content
Duration: April 2015 onwards